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Privacy Policy

Last updated: November 10, 2026

This policy explains how Sablab handles personal information when hotel guests use Idelio, and when people visit this website.

On this page

  1. Who we are
  2. What Idelio does
  3. Our role for hotels
  4. Information we process
  5. How we use it
  6. Service providers
  7. How long we keep it
  8. How we protect it
  9. Your rights
  10. How to ask for deletion
  11. Changes to this policy
  12. Contact us

In short

  • Sablab makes Idelio, an AI concierge that hotels use to answer their guests by phone and WhatsApp.
  • When you contact a hotel that uses Idelio, we process your name, phone number, what you say in messages and calls, and the details of any booking or request. We do this on the hotel's behalf.
  • We use this information to answer you and carry out your request. We do not sell it.
  • You can ask to see or delete your information by writing to ale@sablab.io.
  • This website does not use cookies, analytics or trackers.

Who we are

Sablab is a software company based in the United States. In this policy, "Sablab", "we" and "us" mean Sablab.

This policy covers Idelio and the sablab.io website. The hotels that use Idelio have their own privacy policies, which also apply when you deal with them.

What Idelio does

Idelio is an AI concierge for hotels. Guests reach it by calling a hotel that uses it or by sending the hotel a WhatsApp message. Idelio answers in Spanish or English, using information the hotel provides, such as rooms, opening hours, services and policies. It can also take bookings and service requests and pass them to hotel staff, who manage Idelio from an admin dashboard.

Our role for hotels

When Idelio talks with a guest, it does so on behalf of the hotel. The hotel decides how guest information is used, and Sablab processes it for the hotel and following the hotel's instructions.

In the terms used by data protection laws, the hotel is the data controller, and Sablab is the data processor that handles the data on the hotel's behalf.

Information we process

About hotel guests, through Idelio

  • Contact details: your name and phone number.
  • Conversations: the content of your WhatsApp messages and phone calls with Idelio. For calls, this may include a recording or a transcript.
  • Bookings and requests: the details you give when you book or ask for something, such as dates, number of guests, room preferences or the service you need.
  • Language: whether you use Spanish or English, so Idelio can reply in your language.

About hotel staff

  • The names, email addresses and sign-in details of hotel staff who use the Idelio admin dashboard.

On this website

This website does not use cookies, analytics or trackers, and it has no forms. If you email us, we receive your email address and whatever you include in your message. The service that hosts this website may keep basic technical logs, such as IP addresses, to keep the site secure and running.

How we use it

We use guest information only to:

  • answer your questions, in your language;
  • carry out your booking or service request and pass it to the hotel;
  • let hotel staff see and follow up on bookings and requests;
  • keep Idelio secure and working, and fix problems.

We do not sell personal information, and we do not use it for advertising.

Service providers

We use a small number of service providers to run Idelio. Each receives only the information it needs to do its part.

Messaging
WhatsApp Business Platform, by Meta. Delivers WhatsApp messages between guests and Idelio.
Voice calls
Vapi. Runs the voice agent that handles phone calls with guests.
AI models
OpenAI. Provides AI models that Idelio uses to understand guests and write its answers.
Hosting
Cloud hosting and database providers. Run Idelio and store its data.

These providers may process data in the United States or in other countries outside the guest's country. Each handles data under its own terms and privacy policy.

How long we keep it

We keep guest information for as long as the hotel uses Idelio and needs it to serve its guests, unless the hotel or the guest asks us to delete it sooner. When a hotel stops using Idelio, we delete its guests' information within a reasonable time, unless the law requires us to keep it longer.

How we protect it

We use encrypted connections, limit access to the people who need it, and require hotel staff to sign in to the admin dashboard. No system is completely secure, but we work to protect the information we hold. If we learn of a security incident that affects personal information, we will tell the affected hotels and act as the law requires.

Your rights

Data protection laws give people rights over their personal information. We honor these rights for every guest, wherever they are. You can ask to:

  • know what information we hold about you and get a copy;
  • correct information that is wrong or incomplete;
  • delete your information;
  • withdraw your consent, or object to how your information is used.

You can also complain to the data protection authority in your country.

Because we work on behalf of hotels, you can also make these requests to the hotel directly. If you write to us, we may involve the hotel to answer your request.

How to ask for deletion

To ask us to delete your information, email ale@sablab.io and include:

  1. the phone number you used to call or message the hotel;
  2. the name of the hotel;
  3. what you would like us to do, for example "delete all my data".

We may ask you to confirm that the phone number is yours before we act. We will reply to confirm when your request is done.

Changes to this policy

We may update this policy. When we do, we will change the date at the top of this page. If the changes are significant, we will also tell the hotels that use Idelio.

Contact us

Company
Sablab
Email
ale@sablab.io
Location
Miami, FL, United States

© 2026 Sablab. Idelio is a product of Sablab.

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